Google curates. Thats it. It doesn’t do much else. Other than it created a platform to put together into a collection of all the webpages, videos, photos, documents and even in some cases social posts.
Yah they give us some tools these days to help us along in our content building. Like Google My Business. But it tilts us towards providing them content married to their platform.
But we too can curate on their behalf, but also ours. But usually that means you need some seo help from Coach Tim.
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